U.S. Social Media Users Get 65% of News on Just One Social Network


Americans are on multiple social media networks and 35% of them get news on more than one, leading to fragmentation of news gathering through social media.

However, the vast majority (65%) of Americans who use social media for news only get that news from one social network, and Facebook is the king, according to a new report by the Pew Research Center released.

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The study also shows that very few Americans use big social networks like LinkedIn, Pinterest or Google+ to get their news. After Facebook, YouTube is the social network with the second highest reach; 10% of those who use social media for news receive news there.

As Pew has reported before, 30% of all Americans get their news on Facebook, while only 8%find news on Twitter. Google+ follows with 4%, and LinkedIn ranks next with 3%.

Reddit is the top-ranking social networking site for driving its users to news content; 62% of Reddit users are news consumers. But only 3% of Americans are on Reddit, which means only 2% of the overall U.S. population uses it as its main source for news.

Facebook and Twitter are both popular networks for news consumption. Half of their users — 47% for Facebook, 52% for Twitter — consume news while using those networks, according to the new Pew study.

This is the latest in a series of studies from The Pew Research Center on the role of social media and news


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